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Re: [gNewSense-users] libre people

From: Sam Geeraerts
Subject: Re: [gNewSense-users] libre people
Date: Thu, 30 Apr 2009 01:22:22 +0200
User-agent: Thunderbird (X11/20090318)

Graziano Sorbaioli schreef:
During a conversation on #gnewsense, lots of people did not like the
"gnewsense marketing" name.

Someone proposed gnewsense advocacy, I think that we could use "libre
people". It recalls the project that aims to do advocacy
for free software in general so I think it should fit.

What do you think about it?

Some more suggestions and comments were made on #gnewsense:

gNewSense Awareness Team: the acronym is the word "ass" in Dutch. It may be less problematic in other languages. :)

gNewSense Awareness Project: this one implies that it would be a finite effort. Depending on your viewpoint that could imply that we expect success (world domination?) at some point in the future or that we'll just stop bothering when we've had enough of it. I suspect most people will see it the former way :).
It has the advantages of:
- a catchy acronym: GAP
- a good tagline: "aiming to fill the gap in free software awareness" (or something like it) - a pun: the more people join the GAP, the more we fill the gap (or more contradictory: we are the (GAP|gap))

The GAP Initiative (GAP = gNewSense Aware(ness) People): this is not as nice and short as the previous one. However, it has a hint of excitement to it, because it sounds kind of secret intelligence/James Bond-like. But maybe that's just me. Not sure if that's what we're aiming for.

These put the focus back on gNewSense instead of freedom. I feel that it's still not very clear what the team's mission would be. That makes it difficult to come up with a name that properly reflects what we do. The introduction on the wiki [1] says it's about spreading gNS. There has been suggested on this mailing list that the focus should be mostly on awareness about free software. Of course the two go hand in hand, but focussing on one in our message to the outside world will make it more clear and effective.

I came across Libre Planet's mission statement [2] today. They want to build a network of groups that raise awareness about free software. I think the gNS marketing team could be such a group operating under the Libre Planet umbrella. We would spread that awareness through promoting gNewSense. That would mean our main "brand" should be gNewSense (possibly in acronym form, like above) instead of "libre" or "freedom". So basically we'd be holding a big "Get It Here" sign for general Libre Planet promoting efforts to point to.

Thanks to IRC's ompaul, starchild, leth and Don_S for their input.


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